On June 8, 2024, at the suggestive "Bellosguardo" golf club in Vinci (FI), a significant event for the extra virgin olive oil (EVO) sector was held. In collaboration with the strategic partner "Etichettificio Jolly", the new IQO Index Qualitatis Oleum Certification stamp was presented, a certification that represents an evolution in ensuring the chemical-nutritional quality of EVO oils, guaranteed by the innovative NVS algorithm .
An Innovative Design for Transparency and Quality
The new IQO label introduces a renewed design, designed to guarantee maximum transparency and chemical-nutritional quality . Each certified bottle now clearly shows the IQO score , an indicator of the oil quality evaluation based on the NVS algorithm, which analyses over 20 chemical parameters naturally contained in EVO oil, including the content of antioxidants and essential fatty acids . These elements are essential for the health and well-being of consumers, contributing to a balanced diet and a healthy life.
Traceability and Consumer Trust
One of the most significant innovations of the new label is the introduction of a unique identification number for each bottle . This level of traceability allows consumers to have access to detailed and specific information on each batch of certified EVO oil, improving consumer confidence . The supply chain transparency achieved with this solution not only strengthens consumer confidence, but also guarantees greater safety in terms of the chemical-nutritional quality of the product, positioning these oils as quality products in the EVO oil market .
Collaboration with Etichettificio Jolly: A Quality Partner
"Etichettificio Jolly" played a crucial role in the creation of the new IQO sticker design. Their experience and expertise helped create a label that is not only aesthetically pleasing, but also functional and innovative. This collaboration is a further example of how food innovation and product quality can go hand in hand, supporting consumers in choosing healthy and nutritious food .
The launch of the new IQO label represents a significant step forward for the EVO oil market. With a design that emphasizes transparency and an advanced traceability system , this certification offers consumers a guarantee of high chemical-nutritional quality and support in choosing healthy and nutritious products . The success of the event and the enthusiasm of the participants underline the growing importance of certified quality in the food sector, strengthening trust in the IQO brand for extra virgin olive oil.
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